Privacy policy

Last updated: September 7, 2026

Denstead ("Denstead", "we", "us", or "our") operates this website and online store, including the information, content, features, products, and services made available through the website (collectively, the "Services").

This Privacy Policy describes how we collect, use, store, and disclose your personal information when you visit, use, or make a purchase through our Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will apply to matters relating specifically to the collection, use, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By using or accessing our Services, you acknowledge that you have read and understood this Privacy Policy.

PERSONAL INFORMATION WE COLLECT

When we use the term "personal information", we mean information that identifies you or can reasonably be linked to you.

Depending on how you interact with our Services, we may collect the following categories of personal information:

  • Contact information, including your name, billing address, shipping address, email address, and phone number.
  • Payment and financial information, including payment card details, transaction information, payment method, and payment confirmation. Payment information may be processed securely by our payment service providers.
  • Account information, including your username, password, preferences, and account settings, if you create an account.
  • Transaction information, including the products you view, add to your cart, purchase, return, or cancel, as well as your order history.
  • Communications, including information you provide when you contact us for customer support or otherwise communicate with us.
  • Device information, including your IP address, browser type, device type, operating system, network information, and other technical identifiers.
  • Usage information, including information about how you interact with and navigate our website, such as pages viewed, links clicked, and other interactions with our Services.

We may also collect information derived from the information described above where permitted by applicable law.

HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, place an order, contact us, subscribe to marketing communications, or otherwise provide information to us.
  • Automatically through our Services, including information collected from your device when you browse or use our website and through cookies and similar technologies.
  • From service providers, including companies that provide payment processing, shipping, website hosting, analytics, customer support, and other services on our behalf.
  • From other third parties, where permitted by applicable law.

HOW WE USE YOUR PERSONAL INFORMATION

Depending on how you interact with us, we may use your personal information for the following purposes:

Providing and Improving Our Services

We use your personal information to:

  • Process and fulfill your orders.
  • Process payments and transactions.
  • Arrange shipping and delivery.
  • Process returns, refunds, and cancellations.
  • Provide customer support.
  • Create and manage customer accounts.
  • Remember your preferences.
  • Improve our website, products, and Services.
  • Provide a more personalized shopping experience.
  • Recommend products or services that may be relevant to you.

Marketing and Advertising

Where permitted by applicable law and with any required consent, we may use your personal information to:

  • Send promotional emails, offers, and other marketing communications.
  • Show you advertisements for our products or services.
  • Measure and improve the effectiveness of our marketing campaigns.
  • Personalize marketing communications and advertising based on your interactions with our Services.

You may unsubscribe from promotional emails at any time by using the unsubscribe option included in our marketing emails.

Security and Fraud Prevention

We may use personal information to:

  • Protect the security of our website and Services.
  • Verify transactions.
  • Detect, investigate, and prevent fraud.
  • Detect unauthorized or illegal activity.
  • Protect our customers, business, and property.
  • Enforce our Terms of Service and other policies.

Communicating With You

We may use your personal information to:

  • Respond to questions and customer service requests.
  • Send order confirmations and updates.
  • Provide information about your account.
  • Communicate with you about purchases, returns, refunds, or other transactions.
  • Send important administrative or service-related communications.

Legal and Compliance Purposes

We may use your personal information where necessary to:

  • Comply with applicable laws and regulations.
  • Respond to lawful requests from government authorities or law enforcement.
  • Establish, exercise, or defend legal claims.
  • Investigate suspected violations of our policies.
  • Protect our legal rights and interests.

HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to third parties where necessary to operate our business and provide our Services.

These third parties may include:

  • Payment processors that process payments and transactions.
  • Shipping and fulfillment providers that help us deliver orders.
  • Website and technology service providers that help us operate and maintain our website.
  • Analytics providers that help us understand how customers use our website.
  • Customer service providers that assist us in communicating with customers.
  • Marketing and advertising providers, where permitted by applicable law.
  • Professional advisers, including legal, accounting, and financial advisers.
  • Government authorities, regulators, or law enforcement, where required or permitted by law.

We may also disclose personal information:

  • When you specifically request or authorize us to do so.
  • In connection with a merger, acquisition, sale of assets, financing, bankruptcy, or other business transaction.
  • When necessary to protect our rights, property, customers, or the security of our Services.
  • When required by applicable law or valid legal process.

We do not sell your personal information for money in the ordinary course of our business.

THIRD-PARTY WEBSITES AND LINKS

Our Services may contain links to websites or services operated by third parties.

If you choose to visit a third-party website, that website's privacy policy and terms will apply to your use of that website.

We are not responsible for the privacy, security, content, or practices of third-party websites or services.

We recommend reviewing the privacy policies of any third-party websites you visit.

COOKIES AND SIMILAR TECHNOLOGIES

We may use cookies and similar technologies to operate our website, remember preferences, understand how visitors use our Services, improve website functionality, and support marketing and advertising activities.

Cookies are small files stored on your device when you visit a website.

Depending on your browser and location, you may be able to control or disable certain cookies through your browser settings or available cookie preferences.

Disabling certain cookies may affect the functionality of our website.

CHILDREN'S PRIVACY

Our Services are not intended for children.

We do not knowingly collect personal information from children where prohibited by applicable law.

If you believe that a child has provided us with personal information, please contact us using the contact information provided below. Where required by law, we will take appropriate steps to delete the information.

SECURITY OF YOUR INFORMATION

We take reasonable measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmitting information over the internet or storing information electronically is completely secure. Therefore, we cannot guarantee the absolute security of your personal information.

Please do not send sensitive or confidential information through unsecured communication channels.

RETENTION OF YOUR INFORMATION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The length of time we retain information depends on factors including:

  • Whether we need the information to provide our Services.
  • Whether we need the information to maintain an account or transaction history.
  • Whether we have legal or regulatory obligations to retain the information.
  • Whether the information is necessary to resolve disputes.
  • Whether the information is necessary to enforce our agreements or protect our legal rights.

When personal information is no longer required, we will take reasonable steps to delete it or otherwise dispose of it securely, subject to applicable legal requirements.

YOUR RIGHTS AND CHOICES

Depending on where you live and applicable law, you may have certain rights relating to your personal information.

These rights may include:

  • Right to Access: You may have the right to request access to personal information we hold about you.
  • Right to Delete: You may have the right to request that we delete personal information we hold about you, subject to applicable exceptions.
  • Right to Correct: You may have the right to request correction of inaccurate or incomplete personal information.
  • Right to Data Portability: You may have the right to receive certain personal information in a portable format.
  • Right to Withdraw Consent: Where we process your information based on consent, you may have the right to withdraw that consent.
  • Right to Object or Restrict Processing: In certain circumstances, you may have the right to object to or request restriction of certain processing activities.
  • Right to Opt Out of Marketing: You may opt out of promotional emails at any time by using the unsubscribe option included in our emails.

These rights are subject to applicable legal requirements and exceptions.

To exercise an applicable privacy right, please contact us using the contact information below.

We may need to verify your identity before processing certain requests.

We will respond to valid requests within the timeframe required by applicable law.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

MARKETING COMMUNICATIONS

If you have subscribed to receive marketing communications from us, you may unsubscribe at any time by clicking the unsubscribe link included in our promotional emails.

Even if you opt out of marketing communications, we may still send you necessary non-promotional communications, such as order confirmations, shipping updates, account notifications, or information relating to transactions you have made with us.

INTERNATIONAL TRANSFERS

Your personal information may be processed, stored, or transferred to countries outside the country in which you live.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

If you are located in the European Economic Area or the United Kingdom and your personal information is transferred to a country that does not provide an adequate level of protection, we will rely on an appropriate lawful transfer mechanism where required, such as applicable standard contractual clauses or another legally recognized safeguard.

COMPLAINTS

If you have concerns about how we collect, use, or process your personal information, please contact us first using the contact information below.

Depending on where you live, you may also have the right to lodge a complaint with your local data protection authority.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, legal requirements, or other operational reasons.

When we update this Privacy Policy, we will update the "Last updated" date at the top of this page.

Where required by applicable law, we will provide additional notice of material changes.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle personal information.

CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact us:

Denstead

867 Boylston St
Suite 500 Unit #461
Boston, MA 02116

Email: hello@denstead.com